Shelly Palmer: TV May Actually Die Soon
This article talks about FANG (Facebook, Amazon, Netflix, Google/YouTube) and how it is about to take a huge bite out of traditional network TV (ABC, NBC, CBS and Fox), and the media business will never be the same. To understand the profound implications of the recently announced NFL on Amazon Prime or YouTube TV, it may help to understand the economic engine that drives traditional commercial television.
I believe what this article is saying is true to an extent as TV is a slowly declining medium. FANG, is an increasingly important medium especially amongst millennials and is even more important for companies as the data collection possibilities are great. As a result the amount of companies not approaching TV companies and going online or to FANG instead the industry is slowly deteriorating. And although the article suggests it will die sooner i believe it could last slightly longer as TV news especially can be credited more than online news at the moment.
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