Mobile giant Three to block online advertising
Three one of Britains largest mobile company are partnering with hong kong company using shine technology to block all or almost all of advertisement on mobiles. This means customers wont have to see advertisment along side there normal but will have some sort of contract system to replace revenue lost from advertising.
-O2, which Three UK is attempting to acquire for £10.25bn, has also said it is looking at restrictions.
To some extent i do agree with Threes decision to block nuisance ads, the type that are data hungry and the videos the pop up and begin to play automatically. I believe that ads like these should pay for data and not be allowed to force the questions.
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