Telegraph paywall initiative is an interesting strategic shift
The telegraph has recently announced that it will be putting its premium online content up behind a paywall. This means that a large amount of their content is still free for the public to view, , specifically 85% although only premium content possibly some videos. This was also implemented to safeguard journalists jobs as online newspapers struggle to make money from advertising revenue.
I believe it could be a risky move to out some content behind a paywall, for example when the sun went completely behind a paywall they suffered significantly although the telegraph are only putting a small amount of their content behind the paywall which could be a success but only time will tell.
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